Oops! We did it again!
We are proud to announce that we have just received 'America's Best Bike Shops' award from
the National Bicycle Dealership Association for the third consecutive year. We appreciate this
particular award because it allows us a chance to acknowledge the importance we place on your
experience with us.
Whether you are looking for a new bike, service on your current bike, gear for
your ride, or a good cup of coffee, we're working hard to make that experience - and your
ride, a great one.
Now, enough about that - get outside and play!
A freshly brewed cup of Colectivo coffee is now available at BicycleWise. Get it to go
or sit a spell in the seating area we've opened up for the winter months. If you like it fresh at
home we also have packages available.
And if you want it crazy fresh at home, let us know. We can include your package of coffee in our
weekly order. Just give us a call with what you'd like. You can then pick up your coffee that has
been roasted just days before.
Around the Corner
Around the Corner with John McGivern
released the Whitewater episode which includes a visit to BicycleWise. You can see the show online
Wisconsin Bike Builders
covers frame building in Wisconsin this month. To learn a bit about John's philosophy and Sotherland Bikes you can read the
Be Wise & Subscribe
BicycleWise is happy to announce two newsletters for our customers.
News and Promotions
- Upcoming Sales
- New Products
- Special Offers
Events and Activities
- Class offerings
- BicycleWise rides and hikes
- Organized rides in SW Wisconsin
BicycleWise has always been proud to be your locally-owned, Wisconsin bicycle shop.
This makes it exciting to announce that we now carry three world-class
brands - all built right here in Wisconsin. Sotherland Custom bikes is our
own premier brand built in Whitewater. In addition, we offer Gunnar semi-
custom and Waterford custom bicycles from Waterford Precision Cycles located
in Waterford Wisconsin.
Why we team with Giant
Top Two Reasons to Ride
Creating the Top Ten Reasons to Ride was starting to feel like work so in
order to save everyone the trouble, the staff at BicycleWise.com has narrowed
it to two. If you are short on time, you can skip to the end of the list.
- Riding is good for your health
- Riding is great fun
|BicycleWise named America\'s Best Bike Shops 2014 & 2015 & 2016
|We change Flats while you wait!!!
|Check out our clearance bikes